“Good quarterbacks were hard to find. Great quarterbacks were untouchable. Quarterbacks who understood the cap game and how to motivate their teammates were perhaps one of a kind.” – pg. 134
“Humility usually comes from experiencing the bitterness of failure, not being lectured about it.” – pg. 144
“Never let your opponent define what the game is about.” – pg. 179
“At the genesis of winning is an understanding of how things and people work.” – pg. 301
“Change is inevitable and necessary. Sometimes it is also messy and infuriating.” – pg. 379
“Sit around too long and the next trend, the next great talent, the next rule change, will make you suddenly irrelevant. Adapt or be consumed.” – pg. 386
